In a world saturated with digital noise, one element in customer communication remains profoundly underused – the power of the human voice. For iGaming operators facing the ever-growing challenge of player inactivity and churn, the answer may not lie in more emails or retargeting ads, but in rethinking engagement from the ground up. Proactive customer […]
Player engagement in iGaming is no longer just about flashy graphics or bonus offers. It’s about connection. The operators who are thriving today know that real conversations, delivered in the right language, at the right time are what truly move the needle in converting and retaining players. In an industry where automation and generic messaging […]
Customer engagement is no longer just about responding to inquiries or sending generic promotions. In the fast-moving iGaming industry, it’s about creating real, human connections with players. A personalized approach doesn’t just boost satisfaction, it builds loyalty, drives retention, and turns casual users into long-term brand advocates. At CallsU, we’ve redefined what it means to […]
Boost in engagement doesn’t just happen. It’s the result of intelligent tools, smart strategies, and a human touch at scale. At CALLSU, we combine all three to help businesses get closer to their customers. By leveraging our AI-powered engagement platform, we’ve delivered a 22% increase in engagement across client campaigns. How? Through real-time adjustments, hyper-personalized […]
In an ever-evolving digital landscape, businesses must stay ahead of shifting customer expectations. As preferences change, brands need to engage in meaningful ways that ensure relevance and responsiveness. This is where Adaptive Campaigns come into play, offering a dynamic approach to customer engagement. At CALLSU, we understand the importance of proactive communication, and our solution-oriented […]
Customer loyalty is a powerful driver of financial growth. It’s not just about retaining customers but maximizing their lifetime value, reducing churn, and enhancing profitability. CallsU is a game-changer in this field. By managing outbound call activities with qualified telemarketers, personalized scripts, and localized approaches, CallsU helps brands retain 15% more customers. This directly impacts […]
In today’s competitive business landscape, companies that personalize customer interactions see a significant boost in engagement, satisfaction, and loyalty. CallsU’s personal approach to customer interactions has resulted in a 15% higher engagement rate, proving that showing customers you care makes all the difference. But what exactly makes personalization so powerful, and why should businesses prioritize […]
In 2025, one of the most significant drivers of business success remains engagement. With a proven 15% lift in engagement, CALLSU demonstrates that personalized customer connections yield measurable results. In a competitive digital landscape, fostering personal connections with customers has evolved from a luxury to a necessity. Here, we delve into why personal engagement matters, […]
In today’s fast-paced digital world, the value of genuine customer engagement has never been more critical. Customers respond to brands that make them feel seen and valued. At CallsU, we understand this principle deeply. By leveraging a personalized approach, CallsU has lifted customer engagement by up to 15%, helping brands cultivate stronger connections and outperform […]
The Founders Column is a new monthly series from iGB and GameOn. In our first edition, Martina Åkerlund, CEO of CallsU discusses her career to date, the trials and tribulations of launching an igaming business and how our industry can be positively influenced by other sectors.
